We do not talk to say something, but to obtain a certain effect.
- Goebbels
"To maximize the power at home by subordinating groups and individuals, while reducing the material costs of power"
- Harold D. Lasswell on the Goal of Propaganda
"Propaganda is any effort to change opinions or attitudes... The propagandist is anyone who communicates his ideas with the intent of influencing his listener"
- B. Ogle
"We openly admit that we wish to influence our people. To admit this is the best method of attaining it"
- Goebbels
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